5 Top Tips To Turn Your Electronic Idea Into A Product

Great ideas can become great products, but it takes more than having a moment of inspiration to bring a product to market. There are several steps you need to take to get your ‘light bulb moment’ off the drawing board and onto shelves. Here are five top tips that can help you on your way.

Develop A Prototype

Until you get your hands on your idea you will not be able to cast a critical eye over it and assess its weaknesses and strengths. Designs on a drawing board can give you a lot of information about your product and its usability, but until you have a prototype to try yourself you will never be sure about its usefulness or practicality. With the help of BitBox, you can turn your idea into a reality quickly. Their experienced team of engineers can put a prototype in your hands in record time with their rapid process.

Seek Investment

It takes time and money to turn an idea into a working product available to buy. You may have plenty of time on your hands to dedicate to your idea, but do you have the money? Having either private investment or the help of a financial institution like a bank or building society can be the difference between a great idea and a functional product for sale.

Patent Your Invention

Depending on the type of invention or product you have designed you may need to patent or protect the product. This can prevent someone from stealing your idea, even when it is in the development stages. This can be a complicated process, but it is one worth doing. The last thing you want to happen is to invest all your hard work, time, and money into your idea only to have someone else reap the rewards. Make sure you keep records of the design and development process, complete with dates and evidence. This will help you during the patenting process.

Research The Market

If there is no demand for your product it will not be successful. No matter how good your idea is or how well designed the finished product is, if people do not want or need it you will not sell many units. Make sure you take a long hard look at the market and research any competitive products. If there are similar products already available you should investigate their sales. They may have low sales numbers because of inferior design, or perhaps because there is little to no demand for the product.

Build A Brand

Even the best products need advertising and marketing to find their customer base. A brand gives people something to identify with and invest in. If you can make your product the centrepiece of a brand image it will help it to become more popular and information about it easier to share. Products that have an identity sell quicker, and in larger numbers.

Follow these top tips and you should be able to get a smart idea out of your head and into the shops. With the right investment, development, and marketing there will be nothing to stop your brainwave from rippling around the world and into homes and businesses across the globe.